Custom wristbands are a unique way to deliver a great message or boost brand recognition. Custom wristbands are most often used to promote a business or brand. However, they serve a number of other purposes as well. Some organizations use them to raise awareness for a cause, such as cancer and other illnesses. Still, some customers use them to announce a special event or as a means of identification at a concert, fair, or other gathering. Regardless of their use, custom silicone bracelets are a safe and affordable way to communicate with your target audience. They are an ideal giveaway item and are a great idea for any occasion.